Global Productivity Apps Market, Trends & Growth Opportunity, By Operating System (Android, iOS, Others), By App type (To-do List Apps, Tracking Apps, Scheduling Apps, Goal-setting Apps, Others), By Use (Personal, Business), By Region and Forecast till 2030.
Global Productivity Apps Market
The global productivity apps market was valued at USD 9.16 Bn in 2022 and is expected to expand to USD 18.17 Bn by 2030 at a CAGR of 8.34% during the forecast period 2023-2030.
A productivity app seeks to increase a person's or a team's effectiveness. For personal productivity, people can use notetaking or calendar apps, but for teams, openness, cooperation, trust, and communication are essential. Productivity apps help teams coordinate, collaborate, share, and track ideas, projects, and tasks. The use of productivity apps has increased in recent times, as individuals are becoming more aware of how they utilize their time. Productivity apps can be purchased or downloaded from marketplaces, such as Google Play Store or App Store.
Market Drivers
The growth of productivity apps can be attributed to the increasing demand for visual user interfaces. The market is expanding as a result of rising demand for apps with a focus on task management. Cost-effective productivity tools and planners are encouraging people to install them for their personal use or business use. Growing consumer demand for collaboration-based products globally is anticipated to support market expansion.
Market Restraints
The market for productivity apps could be restrained by the high subscription costs. Especially for personal use, the proportion of people willing to subscribe or purchase an app for productivity is low. Most prefer “freemiums”, that is, apps with premium features without the need to pay.
Market Segmentation
The global productivity apps market is segmented by operating systems, such as Android, iOS, and others. Based on app types, the market is segmented into to-do list apps, tracking apps, scheduling apps, goal-setting apps, and others. Further, the market is segmented by use, such as personal and business.
Regional Analysis
North America has accounted for the largest growth historically, and this trend is expected to continue into the forecast period. The market in this region is primarily driven by the demand for AI-based productivity tools. The presence of Tech behemoths and several Y-combinator-backed startups is helping in maintaining the dominance of this region.
The Asia Pacific is also expected to register significant growth during the forecast period. A shift in work culture to include more collaborative projects and ideas has sparked a need for various tracking and scheduling tools to manage projects and measure productivity. Companies in emerging economies are focusing more on improving productivity.
Key Players
Doist.io (Todoist), Google, Hootsuite, Routine, Salesforce Inc (Slack), Yugen GmbH (Flow), Engross Applications (Engross), Any.Do, Shaokan Pi (Forest), Adobe, Microsoft, Evernote Corporation, Hypercontext, MeisterLabs GmbH, FacileThings.
Market Taxonomy
By Operating System
• Android
• iOS
• Others
By App type
• To-do List Apps
• Tracking Apps
• Scheduling Apps
• Goal-setting Apps
• Others
By Use
• Personal
• Business
By Region
• North America (USA, Canada, Mexico)
• Europe (Germany, France, UK, Rest of Europe)
• Asia Pacific (China, India, Japan, Rest of Asia Pacific)
• Latin America (Brazil, Rest of Latin America)
• Middle East & Africa (Saudi Arabia, UAE, Egypt, Kuwait, South Africa)
Global Productivity Apps Market
1 Introduction
1.1 Objective of the Study
1.2 Market definition
1.3 Market Scope
2 Research Methodology
2.1 Data Mining
2.2 Validation
2.3 Primary Interviews
2.4 List of Data Sources
3 Executive Summary
4 Global Productivity Apps Market Outlook
4.1 Overview
4.2 Market Dynamics
4.2.1 Drivers
4.2.2 Restraints
4.2.3 Opportunities
4.2.4 Cumulative Impact due to recent Energy Crisis
4.2.5 Cumulative Impact due to nearing Economic Downturn
4.2.6 Post Covid-19 World Supply and Demand Conditions
4.2.7 Cumulative Impact of Russia-Ukraine Conflict
4.3 Porters Five Force Model
4.4 Value Chain Analysis
5 Global Productivity Apps Market, By Operating System
5.1 Y-o-Y Growth Comparison, By Operating System
5.2 Global Productivity Apps Market Share Analysis, By Operating System
5.3 Global Productivity Apps Market Size and Forecast, By Operating System
5.3.1 Android
5.3.2 iOS
5.3.3 Others
6 Global Productivity Apps Market, By App type
6.1 Y-o-Y Growth Comparison, By App type
6.2 Global Productivity Apps Market Share Analysis, By App type
6.3 Global Productivity Apps Market Size and Forecast, By App type
6.3.1 To-do List Apps
6.3.2 Tracking Apps
6.3.3 Scheduling Apps
6.3.4 Goal-Setting Apps
6.3.5 Others
7 Global Productivity Apps Market, By Use
7.1 Y-o-Y Growth Comparison, By Use
7.2 Global Productivity Apps Market Share Analysis, By Use
7.3 Global Productivity Apps Market Size and Forecast, By Use
7.3.1 Personal
7.3.2 Business
8 Global Productivity Apps Market, By Region
8.1 Global Productivity Apps Market Share Analysis, By Region
8.2 Global Productivity Apps Market Size and Forecast, By Region
9 North America Productivity Apps Market Analysis and Forecast (2023-2030)
9.1 Introduction
9.2 North America Productivity Apps Market Share Analysis, By Operating System
9.3 North America Productivity Apps Market Size and Forecast, By App type
9.4 North America Productivity Apps Market Size and Forecast, By Use
9.5 North America Productivity Apps Market Size and Forecast, By Country
9.5.1 U.S.
9.5.2 Canada
9.5.3 Mexico
10 Europe Productivity Apps Market Analysis and Forecast (2023-2030)
10.1 Introduction
10.2 Europe Productivity Apps Market Share Analysis, By Operating System
10.3 Europe Productivity Apps Market Size and Forecast, By App type
10.4 Europe Productivity Apps Market Size and Forecast, By Use
10.5 Europe Productivity Apps Market Size and Forecast, By Country
10.5.1 Germany
10.5.2 France
10.5.3 UK
10.5.4 Rest of Europe
11 Asia Pacific Productivity Apps Market Analysis and Forecast (2023-2030)
11.1 Introduction
11.2 Asia Pacific Productivity Apps Market Share Analysis, By Operating System
11.3 Asia Pacific Productivity Apps Market Size and Forecast, By App type
11.4 Asia Pacific Productivity Apps Market Size and Forecast, By Use
11.5 Asia Pacific Productivity Apps Market Size and Forecast, By Country
11.5.1 China
11.5.2 Japan
11.5.3 India
11.5.4 Rest of Asia
12 Latin America Productivity Apps Market Analysis and Forecast (2023-2030)
12.1 Introduction
12.2 Latin America Productivity Apps Market Share Analysis, By Operating System
12.3 Latin America Productivity Apps Market Size and Forecast, By App type
12.4 Latin America Productivity Apps Market Size and Forecast, By Use
12.5 Latin America Productivity Apps Market Size and Forecast, By Country
12.5.1 Brazil
12.5.2 Rest of Latin America
13 Middle East Productivity Apps Market Analysis and Forecast (2023-2030)
13.1 Introduction
13.2 Middle East Productivity Apps Market Share Analysis, By Operating System
13.3 Middle East Productivity Apps Market Size and Forecast, By App type
13.4 Middle East Productivity Apps Market Size and Forecast, By Use
13.5 Middle East Productivity Apps Market Size and Forecast, By Country
13.5.1 Saudi Arabia
13.5.2 UAE
13.5.3 Egypt
13.5.4 Kuwait
13.5.5 South Africa
14 Competitive Analysis
14.1 Competition Dashboard
14.2 Market share Analysis of Top Vendors
14.3 Key Development Strategies
15 Company Profiles
15.1 Doist.io (Todoist)
15.1.1 Overview
15.1.2 Offerings
15.1.3 Key Financials
15.1.4 Business Segment & Geographic Overview
15.1.5 Key Market Developments
15.1.6 Key Strategies
15.2 Google
15.2.1 Overview
15.2.2 Offerings
15.2.3 Key Financials
15.2.4 Business Segment & Geographic Overview
15.2.5 Key Market Developments
15.2.6 Key Strategies
15.3 Hootsuite
15.3.1 Overview
15.3.2 Offerings
15.3.3 Key Financials
15.3.4 Business Segment & Geographic Overview
15.3.5 Key Market Developments
15.3.6 Key Strategies
15.4 Routine
15.4.1 Overview
15.4.2 Offerings
15.4.3 Key Financials
15.4.4 Business Segment & Geographic Overview
15.4.5 Key Market Developments
15.4.6 Key Strategies
15.5 Salesforce Inc (Slack)
15.5.1 Overview
15.5.2 Offerings
15.5.3 Key Financials
15.5.4 Business Segment & Geographic Overview
15.5.5 Key Market Developments
15.5.6 Key Strategies
15.6 Yugen GmbH (Flow)
15.6.1 Overview
15.6.2 Offerings
15.6.3 Key Financials
15.6.4 Business Segment & Geographic Overview
15.6.5 Key Market Developments
15.6.6 Key Strategies
15.7 Engross Applications (Engross)
15.7.1 Overview
15.7.2 Offerings
15.7.3 Key Financials
15.7.4 Business Segment & Geographic Overview
15.7.5 Key Market Developments
15.7.6 Key Strategies
15.8 Any.Do
15.8.1 Overview
15.8.2 Offerings
15.8.3 Key Financials
15.8.4 Business Segment & Geographic Overview
15.8.5 Key Market Developments
15.8.6 Key Strategies
15.9 Shaokan Pi (Forest)
15.9.1 Overview
15.9.2 Offerings
15.9.3 Key Financials
15.9.4 Business Segment & Geographic Overview
15.9.5 Key Market Developments
15.9.6 Key Strategies
15.10 Adobe
15.10.1 Overview
15.10.2 Offerings
15.10.3 Key Financials
15.10.4 Business Segment & Geographic Overview
15.10.5 Key Market Developments
15.10.6 Key Strategies
15.11 Microsoft
15.11.1 Overview
15.11.2 Offerings
15.11.3 Key Financials
15.11.4 Business Segment & Geographic Overview
15.11.5 Key Market Developments
15.11.6 Key Strategies
15.12 Evernote Corporation
15.12.1 Overview
15.12.2 Offerings
15.12.3 Key Financials
15.12.4 Business Segment & Geographic Overview
15.12.5 Key Market Developments
15.12.6 Key Strategies
15.13 Hypercontext
15.13.1 Overview
15.13.2 Offerings
15.13.3 Key Financials
15.13.4 Business Segment & Geographic Overview
15.13.5 Key Market Developments
15.13.6 Key Strategies
15.14 MeisterLabs GmbH
15.14.1 Overview
15.14.2 Offerings
15.14.3 Key Financials
15.14.4 Business Segment & Geographic Overview
15.14.5 Key Market Developments
15.14.6 Key Strategies
15.15 FacileThings
15.15.1 Overview
15.15.2 Offerings
15.15.3 Key Financials
15.15.4 Business Segment & Geographic Overview
15.15.5 Key Market Developments
15.15.6 Key Strategies
