Global Energy Drinks Market by Product Type (Non-Alcoholic and Alcoholic), By Type (Inorganic and Organic), By Use (Pre-Exercise, Recovery and In-Exercise), By Ingredients (Taurine, Caffeine, Guarana, Vitamin B, L-Carnitine, Antioxidants and Others), By Distribution Channel (Store Retailers and OTC) By Region (North America, Latin America, Europe, Asia Pacific, and Middle East & Africa) - Industry Trends and Forecast to 2030.
Global Energy Drinks Market
Energy drinks were valued at EUR 93.32 billion in 2022 and are expected to be valued at US$ 244.5 billion by 2030 at a CAGR of 12.7945 percent during the forecast period 2023-2030.
Energy drinks, also known as electrolyte drinks, are functional beverages designed to help athletes replace water, electrolytes and energy before, during and after exercise or competition. Energy drinks offer benefits to the population such as refreshment, instant energy, increased attention span and reaction time. Energy drinks contain various ingredients such as taurine, caffeine, herbs, vitamins, etc.
Market Drivers
Growing trend in physical activity worldwide. The growing popularity of non-traditional fitness activities such as yoga and aerobics and the growing trend of participating in half and full marathons have increased the global demand for energy drinks. Additionally, as consumers become more aware of the health risks associated with non-organic sports and energy drinks, more and more manufacturers are releasing drinks that contain natural ingredients such as organic guarana and raw coffee bean extract. Manufacturers are quickly investing in new marketing and advertising strategies
In addition, companies are investing in new marketing and advertising strategies to diversify their product range. Custom flavors and limited-edition products will also be featured. Other factors influencing the growth of energy drink market are long working hours and changing lifestyles of consumers.
Market Restraints
Strict rules and great duplicity However, strict government health regulations on sports and energy drinks and growing public awareness about the harmful effects of these drinks on children are expected to curb the market growth. False marketing by some vendors combined with negative media coverage can hinder the growth of the sports and energy drinks market. This Energy Drinks Market report includes information on new recent developments, trade regulations, import and export analysis, production analysis, value chain optimization, market share, impact of domestic and local market players, analyzes opportunities to create new revenue pockets, changes in market regulations. , strategic market growth analysis, market size, market category growth, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market.
Market opportunities
Growing gyms and greater participation Increase in the number of fitness centers and participation of women are expected to drive the growth of the market. The growing millennial population and increased social media marketing will open up even more opportunities that will propel the energy drinks market during the forecast period.
Impact of COVID-19
The effects of COVID-19 continue to reverberate throughout the global sports ecosystem. This is because for most of 2020 there were strict restrictions on all sports/outdoor activities. In addition, several leagues, tournaments and even the Olympics have been postponed due to the uncertainty of the situation, which has limited sports and gaming. and undoubtedly a negative impact on the sales revenue of sports drinks. However, as the situation improves and professional and national sports activities continue, a recovery curve will be formed for the sports drink market during the forecast period.
Market Segmentation
Global Energy Drinks Market is segmented into by Product Type, By Type, By Use, By Ingredients, By Distribution Channel.
Based on the by Product Type market is segmented into Non-Alcoholic and Alcoholic. Further market segmented into By Type market segmented into Inorganic and Organic. By Use market segmented into Pre-Exercise, Recovery and In-Exercise. By Ingredients market segmented into Taurine, Caffeine, Guarana, Vitamin B, L-Carnitine, Antioxidants and Others. By Distribution Channel market segmented into Store Retailers and OTC.
Regional Analysis
Global Energy Drinks Market is segmented into region are United States, Canada and Mexico in North America, Latin, America, Europe, Asia pacific, and middle east and Africa North America leads the energy drink market due to the region's rapidly moving population. Europe is expected to grow rapidly between 2022 and 2030 as the number of health-conscious people in the region increases.
Key Players
Various key players are listed in this report such as Monster Energy Company, The Kraft Heinz Company. Stokely-Van Camp, Inc, PepsiCo, The Coca-Cola Company, Red Bull, Nestlé S.A, Carlsberg Breweries A/S, NEALKO ORAVAN, Kabisa B.V.
Market Taxonomy
By Product Type
• Non-Alcoholic
• Alcoholic
By Type
• Inorganic
• Organic
By Use
• Pre-Exercise
• Recovery
• In-Exercise
By Ingredients
• Taurine
• Caffeine
• Guarana
• Vitamin B
• L-Carnitine
• Antioxidants
By Distribution Channel
• Store Retailers
• OTC
By Region
• North America
• Latin America
• Europe
• Asia Pacific
• Middle East & Africa
Key Questions Addressed by the Report
• What are the Key Opportunities in Global Energy Drinks Market?
• What will be the growth rate from 2023 to 2030?
• Which segment/region will have highest growth?
• What are the factors that will impact/drive the Market?
• What is the competitive Landscape in the Industry?
• What is the role of key players in the value chain?
Global Energy Drinks Market
1 Introduction
1.1 Objective of the Study
1.2 Market definition
1.3 Market Scope
2 Research Methodology
2.1 Data Mining
2.2 Validation
2.3 Primary Interviews
2.4 List of Data Sources
3 Executive Summary
4 Global Energy Drinks Market Outlook
4.1 Overview
4.2 Market Dynamics
4.2.1 Drivers
4.2.2 Restraints
4.2.3 Opportunities
4.2.4 Cumulative Impact due to recent Energy Crisis
4.2.5 Cumulative Impact due to nearing Economic Downturn
4.2.6 Post Covid-19 World supply and Demand Condition
4.2.7 Cumulative Impact of Russia Ukraine Conflict
4.3 Porters Five Force Model
4.4 Value Chain Analysis
5 Global Energy Drinks Market, By Product Type
5.1 Y-o-Y Growth Comparison, By Product Type
5.2 Global Energy Drinks Market Share Analysis, By Product Type
5.3 Global Energy Drinks Market Size and Forecast, By Product Type
5.3.1 Non-Alcoholic
5.3.2 Alcoholic
6 Global Energy Drinks Market, By Type
6.1 Y-o-Y Growth Comparison, By Type
6.2 Global Energy Drinks Market Share Analysis, By Type
6.3 Global Energy Drinks Market Size and Forecast, By Type
6.3.1 Inorganic
6.3.2 Organic
7 Global Energy Drinks Market, By Use
7.1 Y-o-Y Growth Comparison, By Use
7.2 Global Energy Drinks Market Share Analysis, By Use
7.3 Global Energy Drinks Market Size and Forecast, By Use
7.3.1 Pre-Exercise
7.3.2 Recovery
7.3.3 In-Exercise
8 Global Energy Drinks Market, By Ingredients
8.1 Y-O-Y Growth Comparison, By Ingredients
8.2 Global Harvesting Robot Market Share Analysis, By Ingredients
8.3 Global Harvesting Robot Market Size and Forecast, By Ingredients
8.3.1 Taurine
8.3.2 Caffeine
8.3.3 Guarana
8.3.4 Vitamin B
8.3.5 L-Carnitine
8.3.6 Antioxidants
9 Global Energy Drinks Market, By Distribution Channel
9.1 Y-O-Y Growth Comparison, By Distribution Channel
9.2 Global Energy Drinks Market Share Analysis, By Distribution Channel
9.3 Global Energy Drinks Market Size and Forecast, By Distribution Channel
9.3.1 Store Retailers
9.3.2 OTC
10 Global Energy Drinks Market, By Region
10.1 Global Energy Drinks Market Share Analysis, By Region
10.2 Global Energy Drinks Market Share Analysis, By Region
10.3 Global Energy Drinks Market Size and Forecast, By Region
11 North America Energy Drinks Market Analysis and Forecast (2023-2030)
11.1 Introduction
11.2 North America Energy Drinks Market Share Analysis, By Product Type
11.3 North America Energy Drinks Market Size and Forecast, By Type
11.4 North America Energy Drinks Market Size and Forecast, By Use
11.5 North America Energy Drinks Market Size and Forecast, By Ingredients
11.6 North America Energy Drinks Market Size and Forecast, By Application
11.7 North America Energy Drinks Market Size and Forecast, By Country
11.7.1 U.S.
11.7.2 Canada
11.7.3 Mexico
12 Europe Energy Drinks Market Analysis and Forecast (2023-2030)
12.1 Introduction
12.2 Europe Energy Drinks Market Share Analysis, By Product Type
12.3 Europe Energy Drinks Market Size and Forecast, By Type
12.4 Europe Energy Drinks Market Size and Forecast, By Use
12.5 Europe Energy Drinks Market Size and Forecast, By Ingredients
12.6 Europe Energy Drinks Market Size and Forecast, By Application
12.7 Europe Energy Drinks Market Size and Forecast, By Country
12.7.1 Germany
12.7.2 France
12.7.3 UK
12.8.4. Rest of Europe
13 Asia Pacific Energy Drinks Market Analysis and Forecast (2023-2030)
13.1 Introduction
13.2 Asia Pacific Energy Drinks Market Share Analysis, By Product Type
13.3 Asia Pacific Energy Drinks Market Size and Forecast, By Type
13.4 Asia Pacific Energy Drinks Market Size and Forecast, By Use
13.5 Asia Pacific Energy Drinks Market Size and Forecast, By Ingredients
13.6 Asia Pacific Energy Drinks Market Size and Forecast, By Distribution Channel
13.7 Asia Pacific Energy Drinks Market Size and Forecast, By Country
13.7.1 China
13.7.2 Japan
13.7.3 India
13.7.4. Rest of Asia Pacific
14 Latin America Energy Drinks Market Analysis and Forecast (2023-2030)
14.1 Introduction
14.2 Latin America Energy Drinks Market Share Analysis, By Product Type
14.3 Latin America Energy Drinks Market Size and Forecast, By Type
14.4 Latin America Energy Drinks Market Size and Forecast, By Use
14.5 Latin America Energy Drinks Market Size and Forecast, By Ingredients
14.6 Latin America Energy Drinks Market Size and Forecast, By Application
14.7 Latin America Energy Drinks Market Size and Forecast, By Country
14.7.1. Brazil
14.7.2. Rest of Latin America
15 Middle East Energy Drinks Market Analysis and Forecast (2023-2030)
15.1 Introduction
15.2 Middle East Energy Drinks Market Share Analysis, By Product Type
15.3 Middle East Energy Drinks Market Size and Forecast, By Type
15.4 Middle East Energy Drinks Market Size and Forecast, By Use
15.5 Middle East Energy Drinks Market Size and Forecast, By Ingredients
15.6 Middle East Energy Drinks Market Size and Forecast, By Distribution Channel
15.7 Middle East Energy Drinks Market Size and Forecast, By Country
15.7.1. Saudi Arabia
15.7.2. UAE
15.7.3. Egypt
15.7.4. Kuwait
15.7.5. South Africa
16 Competitive Analysis
16.1 Competition Dashboard
16.2 Market share Analysis of Top Vendors
16.3 Key Development Strategies
17 Company Profiles
17.1 Monster Energy Company
17.1.1 Overview
17.1.2 Offerings
17.1.3 Key Financials
17.1.4 Business Segment & Geographic Overview
17.1.5 Key Market Developments
17.1.6 Key Strategies
17.2. The Kraft Heinz Company.
17.2.1 Overview
17.2.2 Offerings
17.2.3 Key Financials
17.2.4 Business Segment & Geographic Overview
17.2.5 Key Market Developments
17.2.6 Key Strategies
17.3. Stokely-Van Camp, Inc
17.3.1 Overview
17.3.2 Offerings
17.3.3 Key Financials
17.3.4 Business Segment & Geographic Overview
17.3.5 Key Market Developments
17.3.6 Key Strategies
17.4 PepsiCo
17.4.1 Overview
17.4.2 Offerings
17.4.3 Key Financials
17.4.4 Business Segment & Geographic Overview
17.4.5 Key Market Developments
17.4.6 Key Strategies
17.5 The Coca-Cola Company
17.5.1 Overview
17.5.2 Offerings
17.5.3 Key Financials
17.5.4 Business Segment & Geographic Overview
17.5.5 Key Market Developments
17.5.6 Key Strategies
17.6. Red Bull
17.6.1 Overview
17.6.2 Offerings
17.6.3 Key Financials
17.6.4 Business Segment & Geographic Overview
17.6.5 Key Market Developments
17.6.6 Key Strategies
17.7 Nestlé S.A
17.7.1 Overview
17.7.2 Offerings
17.7.3 Key Financials
17.7.4 Business Segment & Geographic Overview
17.7.5 Key Market Developments
17.7.6 Key Strategies
17.8 Carlsberg Breweries A/S
17.8.1 Overview
17.8.2 Offerings
17.8.3 Key Financials
17.8.4 Business Segment & Geographic Overview
17.8.5 Key Market Developments
17.8.6 Key Strategies
17.9 NEALKO ORAVAN, spol s.r.o
17.9.1 Overview
17.9.2 Offerings
17.9.3 Key Financials
17.9.4 Business Segment & Geographic Overview
17.9.5 Key Market Developments
17.9.6 Key Strategies
17.10 Kabisa B.V.
17.10.1 Overview
17.10.2 Offerings
17.10.3 Key Financials
17.10.4 Business Segment & Geographic Overview
17.10.5 Key Market Developments
17.10.6 Key Strategies
