Global Deodorants Market Size, Trends, and Growth Opportunity, By Products (Spray, Creams, Roll-On, Others), Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Pharmacies and Drug Stores, Online Retail, Others), End User (Men, Women, Others), By Region, and Forecast to 2027
Global Deodorants Market
The global deodorants market was valued at US$75 billion in 2021, and it is expected to reach US$97.20 billion in 2027, at a CAGR of 4.42% during the forecast period of 2022–2027.
Deodorants are fragrance products that people use to cover up unpleasant body odor caused by bacterial development. Deodorants are crucial for stopping bacterial decomposition. The demand for herbal and organic deodorants is also being driven by an increase in consumer knowledge of the advantages of therapeutic fragrances and new products. Furthermore, a rise in health awareness regarding the toxicity of aluminium used in deodorant is anticipated to accelerate the growth of the deodorant market.
Market Drivers
The diversity of deodorants and scents that have been designated for women in recent years has not been sufficiently explored by women. The preferences for deodorant among women are strongly compelling the deodorant firm to include this in other views as a result of the growing population. Due to the need for and predicted sales of deodorants, a wider range of products are being introduced, boosting consumer options. Due to the rising desire for natural and organic products, personal hygiene has become more important throughout the projection period. This has significantly raised demand for organic deodorant.
Market Restraints
It is projected that the availability of alternatives will hinder market growth over the projection period. Additionally, the pricey nature of the product is probably going to deter budget-conscious buyers, reducing the rate of market expansion.
Market Segmentation
The global deodorant market is segmented into three categories: products, distribution channels, and end-users. By product, it is segmented into sprays, creams, roll-ons, and others. By distribution channel, it is segmented into supermarkets and hypermarkets, convenience stores, pharmacies and drugstores, online retail, and others. By end user, it is segmented into men, women, and others.
Regional Analysis
The deodorant market is segmented into five regions: North America, Europe, Latin America, Asia Pacific, the Middle East, and Africa. Europe dominates the deodorant market in terms of revenue and market share due to the rising number of deodorant manufacturers and the more hygienic lifestyles that people in this region want. Asia-Pacific is anticipated to develop the fastest during the projected period as a result of the population's rising purchasing power and the region's expanding economy.
Key Players
Various key players are listed in this report, such as Henkel Adhesives Technologies India Private Limited (Germany), Procter & Gamble (U.S.), Unilever (U.K.), Coty Inc. (U.S.), Kao Corporation (Japan), Beiersdorf (Germany), L'Oreal Groups (France), The Avon Company (U.K.), L'Occitane International S.A. (France), and Elsa's (U.S.).
Market Taxonomy
By Products
• Spray
• Creams
• Roll-On
• Others
By Distribution Channel
• Supermarkets/Hypermarkets
• Convenience Stores
• Pharmacies and drug stores
• Online Retail
• Others
By End User
• Men
• Women
• Others
Key Question Addressed by the Report
• What are the Key opportunities in Global Deodorants Market?
• What will be the growth rate from 2022 to 2027?
• Which segment or region will have the highest growth?
• What are the factors that will impact or drive the market?
• What is the role of key players in the value chain?
Global Deodorants Market
1 Introduction
1.1 Objective of the Study
1.2 Market definition
1.3 Market Scope
2 Research Methodology
2.1 Data Mining
2.2 Validation
2.3 Primary Interviews
2.4 List of Data Sources
3 Executive Summary
4 Global Deodorants Outlook
4.1Overview
4.2 Market Dynamics
4.2.1 Drivers
4.2.2 Restraints
4.2.3 Opportunities
4.2.4 Cumulative Impact Due To Recent Energy Crisis
4.2.5 Cumulative Impact Due To Nearing Economic Downturn
4.2.6 Post Covid-19 World Supply& Demand Conditions
4.2.7 Cumulative Impact Of Russia-Ukraine Conflict
4.3 Porters Five Force Model
4.4 Value Chain Analysis
5 Global Deodorants Market, By Products
5.1 Y-o-Y Growth Comparison, By Products
5.2 Global Deodorants Market Share Analysis, By Products
5.3 Global Deodorants Market Size and Forecast, By Products
5.3.1 Spray
5.3.2 Creams
5.3.3 Roll-On
5.3.4 Others
6 Global Deodorants Market, By Distribution Channel
6.1 Y-o-Y Growth Comparison, By Distribution Channel
6.2 Global Deodorants Market Share Analysis, By Distribution Channel
6.3 Global Deodorants Market Size and Forecast, By Distribution Channel
6.3.1 Supermarkets/Hypermarkets
6.3.2 Convenience Stores
6.3.3 Pharmacies and Drug Stores
6.3.4 Online Retail
7 Global Deodorants Market, By End User
7.1 Y-o-Y Growth Comparison, By End User
7.2 Global Deodorants Market Share Analysis, By End User
7.3 Global Deodorants Market Share Analysis, By End User
7.3.1 Men
7.3.2 Women
7.3.3 Others
8 Global Deodorants Market, By Region
8.1 Global Deodorants Market Share Analysis, By Region
8.2 Global Deodorants Market Size Analysis, By Region
9 North America Deodorants Market Analysis and Forecast (2022-2027)
9.1 Introduction
9.2 North America Deodorants Market Share Analysis, By Products
9.3 North America Deodorants Market Size and Forecast, By Distribution Channel
9.4 North America Deodorants Market Size and Forecast, By End User
9.5 North America Deodorants Market Size and Forecast, By Country
9.5.1 U.S
9.5.2 Canada
9.5.3 Mexico
10 Europe Deodorants Market Analysis and Forecast (2022-2027)
10.1 Introduction
10.2 Europe Deodorants Market Share Analysis, By Products
10.3 Europe Deodorants Market Size and Forecast, By Distribution Channel
10.4 Europe Deodorants Market Size and Forecast, By End User
10.5 Europe Deodorants Market Size and Forecast, By Country
10.5.1 Germany
10.5.2 France
10.5.3 UK
10.5.4 Rest of Europe
11 Asia Pacific Deodorants Market Analysis and Forecast (2022-2027)
11.1 Introduction
11.2 Asia Pacific Deodorants Market Size and Forecast, By Products
11.3 Asia Pacific Deodorants Market Size and Forecast, By Distribution Channel
11.4 Asia Pacific Deodorants Market Size and Forecast, By End User
11.5 Asia Pacific Deodorants Market Size and Forecast, By Country
11.5.1 China
11.5.2 Japan
11.5.3 India
11.5.4. Rest of Asia Pacific
12 Latin America Deodorants Market Analysis and Forecast (2022-2027)
12.1 Introduction
12.2 Latin America Deodorants Market Size and Forecast, By Products
12.3 Latin America Deodorants Market Size and Forecast, By Distribution Channel
12.4 Latin America Deodorants Market Size and Forecast, By End User
12.5 Latin America Deodorants Market Size and Forecast, By Country
12.5.1 Brazil
12.5.2. Rest of Latin America
13 Middle East Deodorants Market Analysis and Forecast (2022-2027)
13.1 Introduction
13.2 Middle Deodorants Market Share Analysis, By Products
13.3 Middle Deodorants Market Size and Forecast, By Distribution Channel
13.4 Middle Deodorants Market Size and Forecast, By End User
13.5 Middle Deodorants Market Size and Forecast, By Country
13.5.1. Saudi Arabia
13.5.2. UAE
13.5.3. Egypt
13.5.4. Kuwait
13.5.5. South Africa
14 Competitive Analysis
14.1 Competition Dashboard
14.2 Market share Analysis of Top Vendors
14.3 Key Development Strategies
15 Company Profiles
15.1. Henkel Adhesives Technologies India Private Limited (Germany)
15.1.1 Overview
15.1.2 Offerings
15.1.3 Key Financials
15.1.4 Business Segment & Geographic Overview
15.1.5 Key Market Development
15.1.6 Key Strategies
15.2. Procter & Gamble (U.S.)
15.2.1 Overview
15.2.2 Offerings
15.2.3 Key Financials
15.2.4 Business Segment & Geographic Overview
15.2.5 Key Market Developments
15.2.6 Key Strategies
15.3. Unilever (U.K.)
15.3.1 Overview
15.3.2 Offerings
15.3.3 Key Financials
15.3.4 Business Segment & Geographic Overview
15.3.5 Key Market Developments
15.3.6 Key Strategies
15.4. Coty Inc. (U.S.)
15.4.1 Overview
15.4.2 Offerings
15.4.3 Key Financials
15.4.4 Business Segment & Geographic Overview
15.4.5 Key Market Developments
15.4.6 Key Strategies
15.5. Kao Corporation (Japan)
15.5.1 Overview
15.5.2 Offerings
15.5.3 Key Financials
15.5.4 Business Segment & Geographic Overview
15.5.5 Key Market Developments
15.5.6 Key Strategies
15.6. Beiersdorf (Germany)
15.1 Overview
15.6.2 Offerings
15.6.3 Key Financials
15.6.4 Business Segment & Geographic Overview
15.6.5 Key Market Developments
15.6.6 Key Strategies
15.7. L'Oreal Groups (France)
15.7.1 Overview
15.7.2 Offerings
15.7.3 Key Financials
15.7.4 Business Segment & Geographic Overview
15.7.5 Key Market Developments
15.7.6 Key Strategies
15.8. The Avon Company (U.K.)
15.8.1 Overview
15.8.2 Offerings
15.8.3 Key Financials
15.8.4 Business Segment & Geographic Overview
15.8.5 Key Market Developments
15.8.6 Key Strategies
15.9. L'Occitane International S.A. (France)
15.9.1 Overview
15.9.2 Offerings
15.9.3 Key Financials
15.9.4 Business Segment & Geographic Overview
15.9.5 Key Market Developments
15.9.6 Key Strategies
15.10. Elsa's (U.S.)
15.10.1 Overview
15.10.2 Offerings
15.10.3 Key Financials
15.10.4 Business Segment & Geographic Overview
15.10.5 Key Market Developments
15.10.6 Key Strategies
